BMW, something about fine engineering.. it escapes me what the catch phrase is

I bet they weren't referring to this bit of engineering accomplistment. Ever heard of hog ring repairs to a plastic rear window? They don't mention it at http://www.bmwgroupna.com/index.asp ... of course, they are the ultimate driving machine... not that I've ever, but no claims on convertible rear window translucency, or ability to take hog ring repairs either!